
Khiro Bob of www.khiroskateboardproducts.com is easily one of the most enigmatic characters in boarding culture today. With Khiro producing top-end performance hardware for riders of all calibers, he continues to bring quality products to skaters. Utilizing his no nonsense, straightforward attitude and a wealth of seasoned pros, he brings innovation to ever facet of a setup. Bob agreed to an interview for the 'fish, giving us some insight on his personal background and the behind the scenes work that goies into the development of Khiro products.
"Can you give us a bit of your background?"
As far back as I can remember I have always been "Hell Bent" on life,
like "push it to the limit and then some" -- if someone told me not to
do something I went ahead and did it anyhow and if someone said "it
can't be done", I would do my damnest to show them they were wrong,
that's just the way I am. I grew up in a small redneck town on a
large ranch in Arizona, one Hot Hell Hole Town. Nothing to do but
work, work and more work. Ranch work is hard, it's a 24/7 job that
requires a lot out of you, sometimes more than you can give.
I left Arizona and moved to Las Vegas and bummed around there
taking odd jobs, after about a year I decided to move to California
where I landed a job working for a Plastic Co. I was stoked about
the trade and wanted to learn as much as I could as fast as I could.
Between working and partying not eating right and getting very little
rest it caught up with me and I passed out at work one night and woke
up in the LA County Hospital with Spinal Meningitis! Damn near died.
It was a long road to recovery -- months and months of therapy, the nurses
sure were pretty. I don't want to catch that again; it's a real
ass kicker.
After I had fully recovered, I decided to join the Marines and
see what they had to offer me. I wanted to go to Radio School but they
figured I would serve them better by destroying things. Now, that was
right up my alley! So, off I went to "Demo" school and that I must say
was a blast. Vietnam was an experience that I, as well as my Fellow
Comrades in all the Armed Forces, will never forget: a heavy price to pay
for Peace and I'm not even going to discuss it because it will just open
up some bad wounds that I buried a long time ago.
After I got out of the Marine Corps, I went right back into plastic mfg.,
working for many different companies over the years. Then one day, as the
story goes, I decided to start my own plastics business. I manufactured
Medical Products, Dental Products, Auto Products, Sport Products, Goverment
Products, Office Products, ect... ect... and the list goes on. Whatever a
customer wanted produced, whether it be made out of Plastics, Wood or Metal,
I would produce it. I have been in the manufacturing industry for over 40
years and you never quit learning -- there has always been and there will
always be new technology to keep up with.
Everybody has to have an "Out", something to get their mind off of the
everyday grind of work and worry. So, I started a Country Band, now that's
what I call work. I never knew that there was so much involved in forming
a Band and playing music. Sometimes I think I worked harder at that than I
did at my Office. For almost (8) years I played "Country Clubs" every Fri.,
Sat., and Sun. and then have Band practice in the middle of the week. I cut
a "Record" in the late 80's and got it played on quite a few Country
Stations, did some "Radio Talk Shows", got to hang out with some of the Top
Country Singers. After the record was released, I was offered a contract to
play in Las Vegas, at which time I had to make a decision over whether to give up the
Plastics Co. and play music the rest of my life. End of story. As you can
see, I'm still manufacturing products.
After a few years of having my Fri. Sat. Sun. days and nights free, I
was looking for another challenge. So I bought a 1970 Chevy Malibu, and
built it for 1/4 mile Drag Racing, 122 miles per hour in just 11 seconds.
Now, thats how to really get your adrenaline pumping! You're on a natural
high all day while at the Track. I had my share of close calls but that's
the way it goes. As the old saying is, "shit happens"! I was having so much
fun that I built my 2nd car so that when one was down for repairs I could race
the other car. I enjoyed this part of my life for about 10 years and I still
have the Cars overed up and quiet. Yes, they are for Sale at the right
price, so anybody that wants a "Fast Muscle Car", just contact me!

"What life experiences helped to build your skillset for Khiro?"
I guess it was the fact that I wanted to design and build just about
anything that came my way. I would not turn down any project no matter
what type of industry it was for. After 40 years in the Designing and
Manufacturing of products in just about all areas, I decided to start a
Skateboard Company and it has been a great challenge. I love every
moment of it. To take all the knowledge over the past 40 years and direct
it toward the Skateboard Ind. is very exciting.
"So when did you get into the making skate gear, who came into your
scene or what happened to get you into it?"
I started making skateboard products way back in the early 80's for a
number of companies, doing all kinds of projects. I watched the Industry go
up and down over the years but it always bounced back. That was what caught
my eye. So, I made a decision to start a skateboard company. I wanted to
produce top-quality products for the industry and design some new products
to make a skater's set-up a little easier. You have to listen and watch: that's important in producing products that the skaters want.

"You have a solid base of testers. Do you want to elaborate on what happens
when you have new products before you sell them?"
When I get an idea of a product that I want to produce, I go over it with Dave Hackett. His input is very important on how I am going to design
the new product. The next step is to decide what is the best material to
make the product out of that will perform well.
Then a "Part Print" is made with all Dimensions called out, showing all angles
"Top View" and "Side View". After the Part Print is created, you then make
some "Prototypes" of the product. After the prototypes are made, we then
"Test" the performance of the product. It is tested over and over. If there
are any changes that need to be done we make the corrections and then do
more testing until we have a finished product that will perform the way we
want it to. After the product has passed all testing, it is then ready to
market.
"You have been adding Team Riders, a great deal of established riders
vouching for your products. How have you amassed such a following?"
I have been very fortunate to have such a super team of "Pro Legendary"
Skaters to work with. Dave Hackett has worked very closely with me on many
products produced. Dave gives me great feedback on new products that I want
to manufacture, his personal knowledge is a great asset.
Dave and I work very close, we are in contact daily talking about some new
product I want to come out with. Working together Khiro has created a great
line of high quality products that we supplied to skateboarding's legendary
greats who can see, feel and experience our level of commitment and no-bull
approach.
Working with the team riders is a great privilege and their input is
very important in producing products that skaters come to rely on. With
their help and guidance and working close together, Khiro will continue to
produce top quality products for the skating industry.
"Along those lines, you have some young blood on your Team that no
doubt shreds -- what do you feel this next generation of skaters will
do for the scene?"
For starters, they will for sure keep the Skating Ind. alive and moving
forward. The young Skaters are hard-charging with a no-fear attitude and
always looking for changes. There are a lot of changes going on in the Ind.
right now and I think we all want to see how it will pan out.
The Bad thing I have seen lately is that some Cities are cracking down
hard on Skaters, writing Tickets for Skateboarding anywhere in public. I
know this has been going on for quite a while but it seems that some Cities
have gone out of their way to tighten down hard on skaters. Skateboarding
has become a means of transportation for many people and I beleive it should
be looked at in that manner. Remember the younger skaters coming up now are
the future blood of the Industry, and as a whole if we do not support them
than the Ind. will suffer a great losses. What the Skateboard Ind. does
today to support young skaters will determine the future of Skateboarding Tomorow.
"What is your Favorite Type of Pie?"
Boy that's a tough one! I would have to say "Coconut Cream Pie".
"Where do you see Skateboarding as an Industry in 5 years?"
I can see the market advancing strongly. There are a lot of great
companies out there developing new products which will keep the Industry
very strong. One thing about skateboarding, it will never die out. It may
have its up's and down's in cycles, but it will always be alive. I have
noticed over the past year that a lot of the older skaters that put their
boards away are now gettin' back into the scene and I'm not talking about just a
hand full of skaters.
Take a look at Dave Hackett, who went to the Worlds and Kicked Ass and
came home a "Champ" and I beleive Dave is (42), hope he doesn't kill me for
giving up his youth. Anyhow, a lot of older skaters seen this and said, "Hell,
we're not finished", and dusted off their boards , got back into the race and
my hat goes off to each and every one of them. They are the strong-arm in
the Ind. and they are the ones that will keep the Ind. moving forward by
their "Racing" and "Teaching". These are the Heros and the "Legends" that
each young skate has a dream of becoming.

"How do you feel Khiro has affected the skating scene?"
Khiro has developed some new products for the market that makes a
skaters Set-Up a lot easier and quicker. Khiro has given the skaters a
large range of products to choose from, such as "Bushings" (6) different
Styles in (5) Hardnesses as well as a variety of "Hard Risers", "Shock
Pads", "Hardware" "Pivot Bushings", "8mm-Spacers", "10mm-Spacers", "Speed
Rings", "Flux Riser Light", for their choosing.
Khiro Designed the "Angled Wedge Rail Riser-Kit" which is a very hot
seller: a Skater can Wedge his or her Trucks from (1*) to (15*) and up by
"Stacking" them on top of each other, quick and easy.
I try to develop products for skaters where there is a problem,
where they only have one choice. I try to solve the problem and design it
to where a skater has multiple choices he or she can try.
I beleive Khiro has made its mark in the Industry. I also believe
skaters now look at Khiro as a reputable company producing products that
they come to rely on and that they look toward Khiro for new advancing
products. I focus myself on watching and listening to the skaters needs
(that is important)and than work on developing a product that will solve
their problem.
"Who Inspires you?"
"God" and my "Family" give me the drive I need to acheive my Goals.
All the "Super Dudes" on the Khiro Riding Team keep me moving forward,
they are a great group of Pro Skaters to work with and I have the up most
respect for all of them, they are a hard charging team. Dave Hackett adds
insight to the products that Khiro produces as well as testing of the
products and gives me the feedback I need to get the product dialed-in.
There are many professionals I have had the privilege of working with
over the years in manufacturing that I look up to for their success in
business. It's also the person that has guts against odds that are stacked
against him that won't quit until he has acheived what he set out to do.
It is the fearless ones that stick their Ass on the line to gain knowledge
for advancement for mankind, as was once said "This is one Giant Step for
Mankind" and I'm sure everyone knows who that was. (enough said).

"Why Aluminum Inserts, don't they tend to cut through the urethane?"
No they do not cut through the urethane. If they are installed and used
with respect for what their function is there is no problem. If a skater
tightens down to hard to stiffen up their trucks they could blow them out.
When a skater installs these bushings and they have to tighten them so tight
that they blow out the bushing what this should tell the skater is that they
need to go to a "Harder" bushing set-up to stiffen up their trucks. I don't
care what or who's bushings you use, the bottom line is if you over tighten
them you will blow them out.
The right approch is if you want your trucks stiffer than you need to
find what hardness bushing will work good for you. Not take a soft set of
bushings and keep tighting them until they blow out, not a good move.
You can take anything that is produced in the market and destroy it by
over abuse. Does it make the product a failure? "No", you exceeded the point
that the product was designed for. Such as "Kingpins"-- over-tighten them
and you will "Strip" the threads, over-tighten the truck "Hardware" and
again you will "Strip" the threads. Would you take a 1 1/2 Ton Truck and
put (4-Ply) Tires on it and then load it with a (Ton) of dirt? Hell no, you
wouldn't! It would "Blow" the tires! Why ? Because you exceeded the limit
that those rubber tires could perform under. So, the bottom line is that
everything has a functional limit and you have to operate within that limit.
This is one reason that Khiro developed (5) different shore hardnesses,
was to give the skaters a variety of choices to choose from. Each skater
has his or her own personal set-up and that is why I designed the "Big Bad
Delux" Bushing Kit to give them a variety of bushing hardnesses and styles.
A skater needs to spend some time "Testing" until they find just the right
"Combo-Set-Up" that will work best for them. They need to "Mix" and "Match"
all the bushings until they find thet right "Set-Up". Also they may find
that they like their (Front Truck) Bushing Set-Up different than the ((Back
Truck) Set-Up, I find this a lot in skater Set-Ups, it is not uncommon.
So I will leave with this, if you "Blow Out" any bushings that tells
you that you should go to a "Harder" bushing set-up, because you have
exceeded the limits of that Hardness of bushing. So if a skater will buy the
Khiro Bushing Kit (No# I) or the (No# II) and spend the time doing "Set-Ups"
and "Testing" they will find the the right "Combo" they have been looking
for.
"When did Khiro change their "White" from 65-A to 70-A?"
Hell, I don't remember! If I had to guess, I would say it was sometime
earlier this year.

"What does Khiro have in the works?"
Khiro has just launched its Board Line called "Skosh" Boards, they are
super cool, check them out at www.khiroskateboardproducts.com , they are
"Small" Boards and are selling very well.
Khiro is also working on 5 New products that we will be coming out
in 2006, and which we are excited about. We will also be moving our Corporation
in 2006 into a larger building, needing more room for growth.
Khiro will also be coming out with New Products for the "Street", "Park",
and "Pool". My goal is to build up Khiro to become a "Main Line Supplier"
for all "Discipline" skating products.
"Anything you would like to add?"
I would like to see a movement in the Ind. towards Advertising and
Promoting the awareness of wearing all your "Safety Gear" when skating.
This sport has taken so many beautiful people from us and it hurts all
of us when we hear of another death that could have been prevented "IF
ONLY" they would of had their safety gear on. You can not take back an
"IF ONLY"! It is over, it's to late to go back, so I am asking all skaters
"PLEASE" wear all your "Safety Gear" at all times and "Help Spread The
Word".
I leave with this, "Skate Safe" and "Lid Up" for all the ones that Love
you and want to keep you near them.
"God Bless"
Khiro Bob!
Check out more on the website www.khiroskateboardproducts.com
Thanks Bob for sharing with us...
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