ARBOR HIRES NEW REP FOR THE ROCKY MOUNTAIN REGION

Venice, CA (12/14/05) – Arbor welcomes Brad Gobdel into the family as its new sales rep for the Rocky Mountain region. Brad is now in charge of supporting Arbor’s snowboard and skate sales throughout Colorado, Utah, Wyoming, New Mexico, Nebraska, and Kansas. His level of experience, hard driving work ethic, and deep appreciation of the brand’s unique message will allow Brad to improve Arbor’s overall efforts in this key region.

Brad grew up in South Bend, Indiana. He got started in the industry at age 15 working retail at North Shore Aqua Sports in South Haven, Michigan. Brad made a move to Colorado in 1992 and has been working as a sales rep since 2003. Currently, Brad’s other lines include Planet Earth, Adio, and Von Zipper.

“I respect Arbor’s focus on product innovation.” said Brad. "In a world of cookie cutter boards and corporate takeovers, it is nice to be a part of something different,"

Sales Manager, Ken Perkins will be working closely with Brad and is stoked to have him on board, “We are very fortunate to be working with Brad. He has solid experience and a ton of knowledge about what shops in the Rockies need in order to succeed with a brand. We are looking forward to his input and involvement.”

For more information on Arbor in the Rocky Mountain territory, feel free to contact Brad at (720) 987-8905 or bcg08@comcast.net.

Arbor’s been in the grind since ‘95, creating performance, durability and style solutions through a unique use of environmentally friendly, natural elements. The Company’s long-standing mission is to feed diversity with an alternative line of products unlike anything else on the snow, skate, and apparel market.

www.arborsports.com