A steady stream of trucks, UPS, DHL, various other shippers... shuttles in and out of the backside of the San Diego Convention Center this week. They're delivering display and marketing materials, sometimes worth over $50,000.00 just for the display booth and involving a nearly equal fee for the privilege of displaying at the Action Sports Retailers tradeshow, to be held September 8-10th.
Known to most simply as, "ASR", the show is a biannual presentation and celebration of all that's retailed and marketed in the skate, surf and lifestyle markets. Retailers, buyers and shop managers will descend upon San Diego to sample the weather, ogle the scores of swimwear models, grope and grovel for stickers, shirts and beers handed out by the "big houses", such as Hurley International, Roxy or Birdhouse, and those with the largest accounts, largest checkbooks and favored markets will score appointments to enter the "invite only" sections of displays erected by big corporations like Oakley, Sector 9 and a grouping of 35 retailers known as the "Gold Box Mission".
We're proud to announce what many people already know: Silverfish Longboarding.com and Concrete Wave Magazine have teamed up to bring you broader coverage of skateboarding, greater opportunities to interact and more stoke! We're still two seperate entities, but you'll see even more of the cooperative efforts between members of the 'Fish and Michael Brooke's magazine in the future.
We've been working together, for the better part of a year, already. Silverfish has been providing race & event coverage to Concrete Wave, and CW has been using the 'fish as a conduit to support events and ideas that we all want to see happen in skateboarding. So, we'll be doing even more together in the future. We've got the Evolutions 2 DVD just about ready for members to download, there will be CW schwag to give out in the Forums, we'll continue providing the CW Buyers' Guides and you'll see exclusives from Michael Brooke right here, on the front page of Silverfish.
The voting's done, and the people have spoken: Louis Pilloni and his Vanguard take your top honors. BC longboarders takes a close second and Love by Marko Takanen takes a respectable third. These three winners will recieve a copy of "Spinnin' Wheels" as well as having some of their footage edited into the Silverfish portion of the evolution DVD. BUT WAIT THERE'S MORE!!!
Have you been checking out the 30-second long clips in the contest? Well...
...the time has come! Check out the member-submitted video clips in the "30-Second Video Contest" Gallery and then Vote for your favorite. It may not be so easy: there are some great clips in the running! Cast your vote in the Videos & Photos Forum between now and June 22nd!
Not many companies are as shrouded in mystery as Flexdex, from their legendary durability to the actual formula responsible for those properties. Much of its past is steeped in legend as the re-evo-lution of this company has taken shape. We were lucky enough to get invited for a tour of their factory along with a straight-from-the-source walkthrough of their deck-making system and how they take shape.