tony hawk joins forces with jones soda

[skategeezer]

skateboarding and pop...the perfect combo???

JONES SODA RELEASES TONY HAWK LIMITED-EDITION

FOUR-PACK & LAUNCHES NEW UNDER THE CAP SUMMER PROMOTION

Seattle, Wash. – July 8, 2008 – Jones Soda Co. is excited to announce the release of a new Tony Hawk’s Boom Boom HuckJam Limited Edition bottle four-pack, featuring images that relate to legendary skateboarder Tony Hawk and the upcoming Tony Hawk’s Boom Boom HuckJam presented by T-Mobile® Sidekick® tour. Along with the limited edition four-pack, Jones Soda will launch their Under the Cap Text-to-Win promotion, giving away thousands of Jones Soda prizes.

“Jones has been supporting our skate tours since 1997, so obviously I'm excited to be aligned with them again,” said Tony Hawk. “It's amazing how far we've all come doing what we love.”

The Tony Hawk’s Boom Boom HuckJam four-pack will be available this summer at retailers across the country and at Welcome to Jones Soda. The bottles feature four different images, one of which will highlight the Tony Hawk Foundation supporting recreational programs for youth, such as the development of public skateboard parks in low-income communities. These special bottles of Jones’ new Under the Cap promotion in which consumers will have an opportunity to win prizes including myJones (cases of Jones Soda with a personalized photo on the label) and Tony Hawk HuckJam series skateboards. Prizes can be won by text-messaging or mailing the code found under the bottle caps. The promotion will run from June until the end of the year. The limited edition Tony Hawk’s Boom Boom HuckJam four-Pack will only be available through the summer.

“We’re excited to be reunited with Tony Hawk, a long time friend of the Jones Soda family. As a sponsor of Tony Hawk’s Boom Boom HuckJam presented by T-Mobile® Sidekick® tour, our Jones Soda Street Team will tour to all event cities around the country to again connect with our growing core of Jones Soda fans,” said Stephen Jones, CEO of Jones Soda. “This will also be a great opportunity for us to share our new Jones Pure Cane Cola and Jones Sugar-Free Cola with everyone.”

The tour kicks off in San Antonio, Texas on Friday, July 18, 2008 and will hit 24 cities throughout the United States, finishing in Irvine, Calif. on Sunday, August 24, 2008. Hawk’s tour is an event featuring some of the most exciting athletes in the world in skateboarding, BMX and freestyle Moto-X.

“We’re excited to get on the road again this summer to touch base with our Jones Soda fans,” said Frank Barbara, field marketing manager for Jones Soda. “It will be great to catch up with Tony and the action sports community that embodies the Jones Soda brand.”

[HerBDerb]

I've always liked Jones, they've got some great flavors.

[kaplac]

Turkey dinner and FuFu berry FTW!

So the package is just tony photos on the bottles? No Tony Hawk flavored Jones?

[leafdarking]

What would Tony Hawk flavor be, sweat and asphalt?

I love Jones! Their soda is yummy and turns your mouth funny colors.

[That Guy]

Their cream soda taste like cotton candy <3

[smallhillrider]

That's pretty cool news. Even though it's not really related, there's another source of money. No harm to anyone.

Cheers!

[elementalzoo]

I love the hypocrisy that surfaces sometimes. If this were Ryan or Shaun, people would be screaming sell out. But it's perfectly fine for Tony

The soda contract makes sense. It goes along with the Doritos contract.
Chips and soda. That was my diet as a grom too

[speshlspeclsteak]

thats because tony isnt a media whore with his own tv show.